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Client Reporting

Take Control Over Brand Performance

Brand owners need to know where their products are, how they are performing in store and also monitor competitor activity.

Having information today allows you to react swiftly to issues in store by understanding the causal factors and enables you to influence your brand’s success

At MSF, every activity produces real time data captured via up-to-date technologies used in the field. We can collect data using EPOS, hand-held technologies, web or IVR.

We process this data into a secure, accurate and digestible format of your choice enabling you to see the bigger picture at a glance or drill into the finer details.

MSF’s Rapid On-Line Reporting systems (ROR) provide you with instant access to your data via a secure website so that you can monitor how the MSF team are performing throughout the campaign.

We can also work with you to analyse data and build future marketing strategies.

Return on Investment (ROI)

Clients need to know that the money invested in their field marketing activities has a proven return on investment.

By giving you clear and consistent data, you will be able to understand the real cost benefit of the MSF field activity.

MSF can use various financial models depending on the product and field activity to demonstrate the return on investment. We will work with you to agree the right method.

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The MSF field person I visited today was excellent.She had great interaction with shoppers, spoke confidently,talking potential customers through the various product scenarios and acted as a great ambassador for GSK, the retailer and MSF.

GSK

I have worked for MSF since 1999 and have enjoyed the last 10 years enormously. The variation of products promoted, the different members of staff I’ve met in various store groups and the excellent support I get from the MSF Team have all gone to making each new activity challenging, exciting and fulfilling.

Tina Dixon
Field Team member